“Aren’t these amazing?”
-KIM KARDASHIAN-
In 2020 we set in motion one of the most grotesque collabs to ever be committed to product.
The pre-order site sold out in less than 15 minutes, and pairs still have an insane aftermarket value
on streetwear resale sites.
Creative Directors: Lawrence Melilli + Jarrod Higgins
Art Director: Whitney Downing
Copywriter: Tyler Archibald
Designer: David Trujillo
KFC: KFC x CROCS
The week these launched, Kim Kardashian posted about eating KFC with Kanye so we sent her a pair in a fancy glass box.
Then she posted 5 instagram stories about it that are worth roughly two and a half million dollars.
